Loyalty Programmes: OverviewIn today’s competitive market, where user attention is scarce, fostering trust-based and value-driven relationships with customers is…Aug 3Aug 3
Building Product for Capacity Utilisation at SalonsHair salons are flooded with customers during only specific time periods but are completely empty during rest of the day. How do you solve…Feb 26, 2023Feb 26, 2023
B2B SaaS Product Management-My Experience so far!I have been recently off with my blog writing schedule, things have changed quite a bit stacked on personal front- Moving to a new city…Dec 25, 2022Dec 25, 2022
Scaling Systems: Horizontal v/s VerticalThis article aims to provide the basic understanding of system scalability. With the growth of business, it is quite important to scale the…May 1, 2022May 1, 2022
Product Improvement: Dream 11A case study on how to reduce the churn of users from Dream11- an India based fantasy sports team game. Dream11 is an Indian fantasy sports…Apr 9, 2022Apr 9, 2022
Product Improvement: PayTM GoldA case study on how can we improve ‘PayTM Gold’-An online platform for digital gold purchase. Currently, the Users are not aware of the…May 22, 20212May 22, 20212
Open Banking-What and How behind it?With the advent of Covid, the banking industry has realized that digitization and intangible/contactless business processes are a must and…May 13, 2021May 13, 2021
DIGITAL DISRUPTION IN MARKETINGHow continuous evolution is reshaping the relationship between industries and brandsApr 27, 2021Apr 27, 2021